My Musings

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January 30, 2012
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Hot Wheels: A growing list of Melbourne Food Trucks

Melbourne is going through a bit of a love affair with dining al-van-o. Following an explosion in the concept that began making waves…

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November 15, 2011
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#occupycoles

Coles has placed itself in the middle of a social media shit-storm today following a pricing error which offered cases of popular…

SXWS
September 11, 2011
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The A-Z of SXSW 2012 (a beginners guide)

So you’re considering attending SXSW. Awesome. I had my first experience of this melting pot of cutting edge start-ups, countless…

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August 7, 2011
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Facebook.. it’s not you. It’s me.

Dear Mark, It’s hard for me to write this letter but it’s something I need to do. I know that…

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March 12, 2011
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SXSW – Day 1: Lovepod & Liver Damage

Day one of the SXSW adventure. Learning how to make meetings better, living life in the closet, and thinking up the next big, location aware, gamified, mobile payment app!

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March 1, 2011
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SXSW Day 2 – Banks: Innovate or Die (or just shout at your audience)

The Banks: Innovate or Die panel discussed whether the major players in the banking space had become to big to do anything cool or innovative for their customers, and what new banking startups were doing to disrupt the incumbents and deliver the next wave of financial products and services.

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February 22, 2011
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Tweet Eats – Melbourne Foodie Social Media Success

Melbournian’s are particularly keen on a couple of thing; they love their coffee & food, but even more so, they…

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February 14, 2011
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#nabfail – viral, done wrong

The NAB has had an interesting history with customer engagement across Social Media, but now have they gone one step to far?

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January 12, 2011
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When Foursquare gets scary

  Out of what-seems-like nowhere, location-aware social media tools with names like “Foursquare“, “Gowalla“, “Facebook Places“, and “I know what…

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December 8, 2010
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Is Facebook going to be your next bank?

Already close to surpassing Google in both volume of hits and time spent online, and holding arguably the best customer insights of any online provider, it’s safe to say social networking is not the be all and end of Facebook’s offering.

So is a banking licence in Facebooks future? What does this mean for current competitors in the industry?

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December 2, 2010
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Aussie Corporate Social Media – Old business; big opportunity

54% of Australian businesses are plan on opening up Social Media as a customer channel by 2011. So what does this mean for the ways we current service customers?

Is it just for Gen Y, or do older, more traditional organisations have an opportunity here? Or have they already missed the bus?

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November 19, 2010
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Facebook messaging – Should Google be worried?

Mark Zuckerberg continues his push towards a single platform for all your social needs. But will Facebook Messaging be the death knell for email?

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November 6, 2010
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Are Aussie Banks “Getting” social?

Australia’s bank oligopoly ensures that innovation need only move at a snail’s pace. But slow we’re starting to see the dinosaurs of the financial service world wake up to the reality that is Social Media. So are our banks truly starting to embrace this as a new channel?

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October 21, 2010
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How I learnt to stop worrying and love enterprise microblogging

Communication is changing. Email’s days are numbers. Does Yammer represent the answer to a siloed organisaions engagement pain? Or is it just another productivity sapping Facebook?

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October 6, 2010
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Social Media Club Melbourne – October 2010

Telstra and Sensis are excellent examples of old world organisations being pulled kicking and screaming into the new age, both now exploring the peril and opportunities of engaging with your customers in the social space.