My Musings

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January 30, 2012
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Hot Wheels: A growing list of Melbourne Food Trucks

Melbourne is going through a bit of a love affair with dining al-van-o. Following an explosion in the concept that began making waves…

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November 15, 2011
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#occupycoles

Coles has placed itself in the middle of a social media shit-storm today following a pricing error which offered cases of popular…

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August 7, 2011
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Facebook.. it’s not you. It’s me.

Dear Mark, It’s hard for me to write this letter but it’s something I need to do. I know that…

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July 14, 2011
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Amex knows what you do not

I love this status update: Oh blurry Facebook user: you could not be more spot on! If you hold an…

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February 22, 2011
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Tweet Eats – Melbourne Foodie Social Media Success

Melbournian’s are particularly keen on a couple of thing; they love their coffee & food, but even more so, they…

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January 12, 2011
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When Foursquare gets scary

  Out of what-seems-like nowhere, location-aware social media tools with names like “Foursquare“, “Gowalla“, “Facebook Places“, and “I know what…

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December 8, 2010
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Is Facebook going to be your next bank?

Already close to surpassing Google in both volume of hits and time spent online, and holding arguably the best customer insights of any online provider, it’s safe to say social networking is not the be all and end of Facebook’s offering.

So is a banking licence in Facebooks future? What does this mean for current competitors in the industry?

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December 2, 2010
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Aussie Corporate Social Media – Old business; big opportunity

54% of Australian businesses are plan on opening up Social Media as a customer channel by 2011. So what does this mean for the ways we current service customers?

Is it just for Gen Y, or do older, more traditional organisations have an opportunity here? Or have they already missed the bus?

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November 19, 2010
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Facebook messaging – Should Google be worried?

Mark Zuckerberg continues his push towards a single platform for all your social needs. But will Facebook Messaging be the death knell for email?